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Arnie's Army Charitable Foundation

Branding bumper for golf legend Arnold Palmer's charitable foundation. After his passing in 2017, Range was tasked with updating the brand identity. While his legacy lives on through story and memory, an iconic silhouette was need to embody the man. In addition to Arnold Palmer's signature umbrella, this youthful image was chosen to represent his iconic presence during the peak of his career.



Arnie's Army
Charitable Foundation